SOURCES SOUGHT
R -- Online Recruitment Resource, West Point, NY
- Notice Date
- 1/11/2012
- Notice Type
- Sources Sought
- NAICS
- 611710
— Educational Support Services
- Contracting Office
- MICC - West Point, Directorate of Contracting, ATTN: SFCA-NR-WP, 681 Hardee Place, West Point, NY 10996-1514
- ZIP Code
- 10996-1514
- Solicitation Number
- W911SD-ONLINE-RECRUITMENT-RESOURCE
- Response Due
- 1/19/2012
- Archive Date
- 3/19/2012
- Point of Contact
- Mark Draluck, 8459388173
- E-Mail Address
-
MICC - West Point
(mark.draluck@us.army.mil)
- Small Business Set-Aside
- N/A
- Description
- SOURCES SOUGHT ONLY: This is a Sources Sought request for information to be used for market research purposes, only. The Government is conducting market research to assist in determining the appropriate acquisition strategy and potential set-asides. The Government is seeking responses from all businesses capable of performing the required services. THIS IS NOT A REQUEST FOR QUOTE or PROPOSAL. Responses to this announcement are not considered quotes or offers and cannot be accepted by the Government to form a binding contract. Responses will not be used for evaluation in any resultant solicitation for this requirement. The government shall not be held responsible for any costs incurred in response to this sources sought announcement. Participation is strictly voluntary. This notice will close 19 January 2011 at 0900 AM EST. The Mission and Installation Contracting Command at the United States Military Academy, West Point, NY, has an anticipated requirement for an online recruitment resource to deliver college-bound seniors inquiries to West Point based on the candidate profile and search goals. The online recruitment resource shall have a track record of at least 34% of all college-bound seniors utilizing their platform to discern their college match. The platform shall have the capability to deliver students inquiries to subscribers institutions based on candidate profile and search goals. The student will pass through their "Mutual Opt-In" process in order to initiate communication with West Point. Each applicant will be matched with West Point based on criteria they have submitted for themselves and search criteria that our school has designated. Once a match is created the student will confirm interest in order to release his/her information and West Point will receive their profile information and be allowed to contact the individual. After completion of each level of match qualification the student will enter the platform's unique communication plan with West Point. Throughout the process they will receive personalized, targeted communication through the following: i.Initial Outreach Message ii.An automated email response iii.NextConnect Action Driver iv.Video Selection v.Regional Event Plan Emails It will include the following: a.Unlimited campaigns b.Social media connect: Drives students to our social networking pages from within their portal. This includes any and all social sites we are using. c.Embedded video d.Regional event emails: send emails to students in a given geographic region e.Video Inquiry Package: will allow us to post unlimited videos on our portal f.Counselor Connect Email: Reaches 13,000+ participating counselors with our message g.Core and targeted campaigns (unlimited) h.Weekly inquiry delivery (customizable) i.Automated email response j.NextConnect k.Enhanced Branding (to increase awareness of the institution) l.Dedicated Account Manager m.Two school overlap for converts The anticipated period of performance will be one (1) year with one (1) one (1) year option. Respondents shall provide a full description of their capability to meet the anticipated requirement. Feedback on this requirement is encouraged. The anticipated NAICS is 611710 with a Small Business Size Standard of $7.0 Million. Interested respondents should submit a brief capabilities statement package (no more than 5 pages in length, single spaced, 12 point font minimum) clearly demonstrating the firm's ability to provide the services listed. A generic capability statement is not acceptable. Please review the requirements listed below. At a minimum, submissions must include the following: 1. Title of the requirement, Company Name, Address, and POC. 2. Company profile to include DUNS number/CAGE Code, and a statement regarding current small business status to include small business type(s)/certification(s) such as: SDB, 8a, HubZone, SDVOSB, etc. 3. A description of qualifications, capabilities, and experience providing these services. 4. State the time (days) necessary for your firm to begin performance after award. Responses shall be submitted by email to mark.draluck@us.army.mil.
- Web Link
-
FBO.gov Permalink
(https://www.fbo.gov/notices/9d0415ebb24ff63d63b116763eca0ecf)
- Place of Performance
- Address: MICC - West Point Directorate of Contracting, ATTN: SFCA-NR-WP, 681 Hardee Place West Point NY
- Zip Code: 10996-1514
- Zip Code: 10996-1514
- Record
- SN02653081-W 20120113/120111235337-9d0415ebb24ff63d63b116763eca0ecf (fbodaily.com)
- Source
-
FedBizOpps Link to This Notice
(may not be valid after Archive Date)
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