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FBO DAILY ISSUE OF JULY 12, 2012 FBO #3883
SOURCES SOUGHT

R -- Office of Corporate Communications Support Services

Notice Date
7/10/2012
 
Notice Type
Sources Sought
 
NAICS
541611 — Administrative Management and General Management Consulting Services
 
Contracting Office
Office of the Chief Procurement Officer, Washington, District of Columbia, 20528, United States
 
ZIP Code
20528
 
Solicitation Number
DHS-ST-0001
 
Archive Date
7/28/2012
 
Point of Contact
Carolyn Lethert, Phone: 2022546931
 
E-Mail Address
carolyn.lethert@hq.dhs.gov
(carolyn.lethert@hq.dhs.gov)
 
Small Business Set-Aside
Total Small Business
 
Description
Sources Sought Notice for the Department Of Homeland Security (DHS) Science and Technology Directorate Office of Corporate Communications (OCC) This Sources Sought notice is issued for informational and planning purposes only. This is not a Request for Quote (RFQ) and it does not commit the Government to solicit or award an order now or in the future. No solicitation is available at this time. The purpose of this notice is to conduct market research to identify qualified and interested small business sources that could provide the services stated. The information requested by this notice will be used within the Department of Homeland Security (DHS) to facilitate decision making and will not be disclosed outside the agency. Any information provided to the Government is strictly voluntary and will be provided at no cost to the Government. CAPABILITIES NEEDED The DHS Science and Technology Directorate Office of Corporate Communications (OCC) is seeking information concerning the availability of capable small business contractors to perform essential support services that are not inherently governmental and may require a level of effort or an expertise that is not sufficiently consistent to warrant additional staffing with federal employees. The Contractor shall provide support in the following areas. 1. Creative Services - OCC provides of all creative services for the Directorate. While most of these services must be done on-site, some activities may be accomplished with reach back capabilities. This includes, but is not limited to, custom layouts, graphics and illustrations for print and electronic reports and products, photographic and video expertise for graphic documentation, and webinars. • Graphic Services - provide custom layouts, graphics/illustrations for all communication products: fact sheets, reports, brochures, newsletters, mass emails, posters, briefings/PowerPoint presentations, exhibit displays, and websites; develop event brand and all associated collateral. • Photography Services - document all internal and external events and maintain photo archives: All Hands meetings, award ceremonies, technology demonstrations, congressional testimonies, internal and external conferences and meetings, employee events, press events, etc. • Video Production - video recording and design: capture B-roll of S&T technology demonstrations; provide custom video design from concept/story boarding to completion with narration, music, special effects and motion graphics; video editing/post production for existing video footage used for internal and external events. • Webcasting Services - provide technical staff for all S&T webcasting events (meetings, technology demonstrations, conferences, special events), includes equipment set-up and operation, editing and posting. • Printing - complete all paperwork and ensure all print jobs are properly branded and formatted; review all proofs; apply product quality control standards for compliance with guidelines, policies and directives; complete large format printing, mounting and lamination. 2. Conference Planner for the Exhibits Program - As part of S&T's outreach initiatives, OCC identifies key stakeholder conferences and meetings for speaking and exhibit purposes. • Coordinate and manage logistics for exhibit outreach program - plan for approximately 30 annually. • Negotiate rates and services to maximize impact and minimize costs; manage deadlines and promote S&T visibility. • Communicate with S&T groups/divisions/offices about upcoming events to coordinate subject matter expert participation in exhibit outreach events. • Partner with DHS components to coordinate exhibit outreach events and booth locations. • Manage and reconcile exhibit engagement expenditures; integrate data into ROI metrics analysis. • Develop and coordinate booth staffing plan; communicate goals, messaging, and metric gathering tools to all SMEs supporting exhibit outreach events. • Analyze and optimize existing processes and implement standard procedures for planning and executing outreach program. • Maintain and update the S&T calendar of events on S&T Connect and DHS.gov, including event description, dates, etc. 3. Speakers Program -- Identify and make initial contact with appropriate organizations to schedule S&T senior leaders and program managers for speaking engagements, prepare briefing and leave behind packages, and maintain calendar of speaking engagements. • Prepare and monitor speaker request forms submitted to DHS Office of Public Affairs for approval. • Track media activity resulting from speaking events. 4. Writer - OCC writes a variety of articles for internal and external release on S&T programs, products and technologies. Additionally, it creates fact sheets, brochures, reports, publications and other written products for use in informing stakeholders and the general public about S&T and its accomplishments. • Initiate contacts, research, interview professional S&T staff, draft and edit fact sheets, reports, procedures, metrics studies, and occasional S&T Snapshots articles and assist federal staff in submitting press releases and Snapshots through the OCC and DHS OPA review process. • Prepare reports, publications, marketing plans, strategies, and status reports for review and publication. • Edit and format materials for groups/divisions/offices as required with clarity, logic, persuasion, and effectiveness. • Provide support for graphics and webcasting as required. • Ensure all documents and videos for posting to Internet 508 compliant • Edit and ghost-write DHS and S&T by-lined articles for trade publications. 5. Technical Editor - One of OCC's responsibilities is to ensure all documents and publications are error-free and comply with DHS branding guidance. This includes internal and public facing documents, PowerPoint presentations, speeches, posters, web postings, etc. • Write/ghostwrite, edit, proofread, and/or format technical reports, presentations, fact sheets, talking points, background papers, CONOPS, S&T Snapshots, social media pieces and other print or electronic materials. • Review and edit for grammar, style, punctuation, structure, etc., all S&T promotional products, fact sheets, program brochures and other public release documents. • Coordination and collaborate with S&T's subject matter experts to write, edit and update fact sheets and literature aimed at stakeholders for outreach efforts; summarize detailed, specialized information abstracts or executive summaries. • Serve as first technical editor on the Directorate's Component Report; serve as final technical editor on Snapshots articles written by others that are submitted to DHS OPA for final approval. • Prepare, edit, and format the weekly OCC Performance Report. • Edit and coordinate text, tables, photos, and art for technical reports while remaining well-versed in the challenges of translating complex technical concepts to varied audiences and situations by following current trends. • Make all documents and videos for posting to Internet 508 compliant. 6. Web Content Management - OCC is responsible for updating and maintaining the S&T intranet site, S&TConnect, and coordinating with the DHS Office of Public Affairs (OPA) to enhance S&T's presence on DHS' external website, DHS.gov; updating and maintaining the OCC SharePoint page on S&T Connect; communicating messages, Snapshots, articles, etc. via DHS.gov, Twitter, Gov.Delivery and other social and online media. • DHS.gov o Serve as liaison for web content throughout for S&T offices; solicit and review material submitted by S&T offices for the website, rewrite as necessary for content and style consistency; coordinate with the S&T web management officer and DHS web publishing for posting content. Make all documents and videos for posting to Internet 508 compliant. o Build and maintain Gov.delivery email subscribers list. o Monitor quarterly website usage metrics; provide recommendations to improve readership; write metrics and usage reports regularly. o Serve as primary contact for S&T Snapshots submissions to DHS.gov, coordinate formatting and graphical elements including photographs, tables, and illustrations, and submit in accordance with established DHS web publishing procedure; track documents until posted, identifying delays in excess of 72 hours. • S&T Connect - work with OCC web manager to keep internal website relevant, up-to-date and accessible, including content and design. Make all documents and videos for posting to Internet 508 compliant if needed internally. • Provide technical support for all S&T webcasting events, including equipment set-up and operation or recording; video editing and final production of product. • Firstresponder.gov - provide content support for firstresponder.gov, which is maintained by S&T's First Responder Group. • Social media - monitor and maintain S&T presence on social media outsets. 7. Employee Events - Provide support as needed in planning, organizing and staffing events for S&T employees, including annual awards ceremony, holiday party, annual picnic, Kids Day at S&T and guest speaker events. 8. Document Management - Maintain libraries/repositories of S&T project fact sheets, S&T accomplishments, and S&T photo directory and update content at regular intervals. 9. Outreach Team Support • Participate on federal employee-led OCC teams that provide communications and outreach services to designated S&T offices. • Attend meetings and provide support, ranging from preparing agendas and handouts to taking meeting notes and following up on action items, to providing recommendations and reports as necessary. • Interact with program managers and support personnel to identify programs/projects that should be spotlighted; develop materials to highlight these programs. 10. Media Relations Support - Support federal employee media outreach efforts: develop and maintaining press lists; track media hits; draft/edit fact sheets media advisories, and media plans. Should a future requirement evolve from this preliminary planning process, 1) the place of performance will be at a government facility in the Washington, D.C. metropolitan area; 2) the anticipated period of performance will be a twelve month base period and four twelve month option periods; and 3) the anticipated contract type will be awarded as either firm fixed price or time and materials. CAPABILITY STATEMENT REQUIREMENTS Sources that have the ability to provide the necessary support services are asked to respond to this notice with a corporate capability statement that includes general background information and technical capabilities describing your firm's experience with projects similar to the requirement. The capability statement shall be a maximum of three (3) pages. It shall include a cover sheet that includes: 1. Company name and address; 2. Points of contact including phone numbers and e-mail addresses; 3. Company cage code and DUNS; 4. Applicable NAICs codes for which company is a small business and if applicable what types of small business concern (e.g. hubzone, 8(a), woman-owned...); 5. General Services Administration (GSA) schedules including Special Item Numbers (SIN) under which your company can provide the services described in this notice. The remainder of the capability statement shall include the following: 1. A description of the applicable capabilities of your company and the nature of the services you provide. Include a description of your staff composition and management structure. 2. A description of your company's experience within the past three years on previous projects that are the same or similar to this requirement. Include contract and task order numbers, a brief description of the work performed, and the periods of performance. Provide no more than three examples. Submissions shall be made using Microsoft Office or Adobe Acrobat applications. A cover sheet shall not be included in the three (3) page limit. Font shall not be smaller than 12-point Times New Roman. RESPONSES DUE Please provide a Capability Statement to Carolyn Lethert at Carolyn.Lethert@hq.dhs.gov by Noon on July 13, 2012. The subject line on your e-mail shall read "Sources Sought Capability Statement - OCC. Please do not call the contracting office for information; email any questions to avoid any misunderstanding or confusion.
 
Web Link
FBO.gov Permalink
(https://www.fbo.gov/spg/DHS/OCPO/DHS-OCPO/DHS-ST-0001/listing.html)
 
Place of Performance
Address: 1120 Vermont Ave NW, Washington, District of Columbia, 20005, United States
Zip Code: 20005
 
Record
SN02798055-W 20120712/120710235121-398a235034607f67bf8172b165555160 (fbodaily.com)
 
Source
FedBizOpps Link to This Notice
(may not be valid after Archive Date)

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