MODIFICATION
R -- Cinema Recruiting Ads Oregon Air National Guard - Amendment 1
- Notice Date
- 9/20/2017
- Notice Type
- Modification/Amendment
- NAICS
- 541810
— Advertising Agencies
- Contracting Office
- Department of the Army, National Guard Bureau, USPFO for Oregon, Attn: USPFO-P, PO Box 14840, Salem, Oregon, 97309-5008
- ZIP Code
- 97309-5008
- Solicitation Number
- RFQ_F8TJRS7222AW01
- Point of Contact
- Michael Kitchell, Phone: 503-335-4490
- E-Mail Address
-
michael.t.kitchell2.mil@mail.mil
(michael.t.kitchell2.mil@mail.mil)
- Small Business Set-Aside
- Total Small Business
- Description
- Please attached changes on Amendment_0002 Please attached changes on Amendment_0002 Some changes include: 1.2 Background The ORANG has historically had a low Department of Defense (DoD) market share across the state in key target areas. This campaign will allow us to target all of the markets we struggle in as well as keep our presence in the markets in which we need to maintain our presence. By advertising on the cinema screens we would like to generate around 1,000,000 estimated impressions over a twenty-six (26) week period for sixteen (16) cinema theaters and a minimum of fifty-seven (57) screens, making this a target mode of advertising for our timeline and demographic. This effort will lead to more raw enlistments and increase our DoD market share. 1.3 Scope The Oregon Air National Guard (ORANG) Recruiting and Retention Office is engaging in an effort to increase brand awareness and expose the ORANG to Oregonians in areas of Oregon by advertising on theater screens. 1.4 Period of Performance (PoP) The Period of Performance shall be five (5) months / (20) weeks of service. 06 October 2017 - Feb ?? 2018 (end of desired performance is at end of the 20th week).
- Web Link
-
FBO.gov Permalink
(https://www.fbo.gov/spg/USA/NGB/DAHA35/RFQ_F8TJRS7222AW01/listing.html)
- Place of Performance
- Address: Oregon State, 6801 NE Cornfoot Rd., Portland, Oregon, 97218, United States
- Zip Code: 97218
- Zip Code: 97218
- Record
- SN04686149-W 20170922/170920231823-eaae743864cd072549668fd4ceb713cb (fbodaily.com)
- Source
-
FedBizOpps Link to This Notice
(may not be valid after Archive Date)
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