SPECIAL NOTICE
R -- Billboard Recruiting Campaign
- Notice Date
- 9/7/2018
- Notice Type
- Special Notice
- NAICS
- 541890
— Other Services Related to Advertising
- Contracting Office
- Department of the Army, National Guard Bureau, 109 MSG/MSC, NY ANG, 1 AIR NATIONAL GUARD ROAD, SCOTIA, New York, 12302-9572, United States
- ZIP Code
- 12302-9572
- Solicitation Number
- PANNGB_18_P_0000_079753
- Archive Date
- 10/7/2018
- Point of Contact
- Nicholas Bastiani, Phone: 5183442513, Wanda D. Yarbor, Phone: 5183442477
- E-Mail Address
-
nicholas.b.bastiani.mil@mail.mil, wanda.d.yarbor.mil@mail.mil
(nicholas.b.bastiani.mil@mail.mil, wanda.d.yarbor.mil@mail.mil)
- Small Business Set-Aside
- N/A
- Description
- 07 September 2018: This is a notice that the 109th AW, Stratton Air National Guard Base intends to award a single source purchase order using Simplified Acquisitions Procedures to Lamar Media Corp. for a billboard advertising campaign within a 50 mile radius of Scotia, NY. All responsible sources may submit a capability statement, proposal, or quotation, which shall be considered by the agency. Contracting Office Zip Code: 12302 Product or Service Code: R701 Advertising Services Contracting Office Address: 1 Air National Guard Rd. Scotia, NY 12302 Subject: Notice of intent to pursue a single source purchase order Proposed Solicitation Number: PANNGB‐18‐P‐0000 079753 Closing Response Date: 22 September 2018 Contact Point or Contracting Officer: MSgt Nicholas Bastiani Contract Award Number: TBD Contract Award Dollar Amount: TBD Line Item Number: TBD Contract Award Date: On or about 25 September 2018 Contractor: Lamar Media Corp. Description: This requirement is for 4 EACH -14'x 48'vinyl billboards using the 109th's approved artwork AND 2 EACH - 14' x 48' digital billboards with one located along an interstate and one located along a main road. The 109th intends to pursue a single source contract with Lamar Media Corp. because market research has revealed there are only three outdoor advertising companies registered with the Outdoor Advertising Association of America that operate in the Albany area; Clear Channel Outdoor, Lamar and Lang Media. A phone call to Clear Channel Outdoors branch office in NYC revealed that the farthest north of NYC that Clear Channel operates is Saugerties, NY which is roughly 65 miles south of Albany and therefore would not meet the intent of a local advertising campaign. Additionally, after researching Lang Media, I discovered that as of October 30, 2015, Lang Media had sold their NY and MA Billboard assets to Lamar Advertising in or to focus on billboard real estate opportunities and therefore recommended that I contact Lamar Advertising. Based on this information, I have determined Lamar Advertising is the only reasonable source of acquiring billboard advertising in the Albany Area that will provide adequate visibility and impressions to effectively accomplish the goal of the recruiting advertising campaign. Place of Contract Performance: Multiple within a 50 mile radius of Scotia, NY Set‐aside Status: No Set‐Aside Used
- Web Link
-
FBO.gov Permalink
(https://www.fbo.gov/spg/USA/NGB/DAHA30-4/PANNGB_18_P_0000_079753/listing.html)
- Record
- SN05078480-W 20180909/180907231049-5c9348932e3b42e625db77c3c3d43c84 (fbodaily.com)
- Source
-
FedBizOpps Link to This Notice
(may not be valid after Archive Date)
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