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COMMERCE BUSINESS DAILY ISSUE OF FEBRUARY 23,1996 PSA#1537National Institute for Literacy, 800 Connecticut Ave., N.W., Suite 200,
Washington, DC 20006-2712 R -- PUBLIC RELATIONS/MARKETING SERVICES. Due 022796. Contact Darlene
McDonald, 202/632-1525/Contracting Officer, Andrew J. Hartman,
202/632-1500. The National Institute for Literacy (NIFL) seeks to work
with a public relations/marketing agency for the purposes of creating
and implementing a national public awareness campaign for literacy.
The components of the public awareness campaign will include the
development and production of a minimum of four public service
announcements for print and radio/television; development of additional
strategies of the campaign, development of a press kit to include the
PSAs and distribution of kit to state and local programs. The NIFL will
make multiple awards for a national public awareness campaign. (052) Loren Data Corp. http://www.ld.com (SYN# 0048 19960222\R-0006.SOL)
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